About the Company:

Main business: : Construction and property

We are a leading provider of services to the construction industry, specialising in self-employment. Our services include operative induction, operative remittances, insurance, legal, HR, Tax and compliance. Established since 1997, we now have 70+ colleagues on our team, each of whom are expert in their field. Among us, we speak at least a dozen languages and pride ourselves on superior services to all our customers, ranging from small family-run businesses to large PLCs.

About the Role:

You need to be the best at what you do, bringing your digital marketing expertise to our team. You will have the freedom to carve the role yourself, our initial thoughts are that you will be busy on the following:

• Research – desktop analysis of our B2B and B2C target segments
• Planning – the development of a comprehensive digital marketing plan
• Content – write creative copy for the new proposition and delivered through our website, how-to-videos, blog, social media, infographics, etc
• Social Media – create and manage social media calendar on Facebook, LinkedIn, Twitter, etc
• Website – developing content for the new proposition
• SEO – drive online traffic through SEO campaigns (paid and organic)
• Analytics – deep review of web analytics to identify insights, trends and opportunities
• PPC – create paid advertising campaigns
• Monitor – ongoing review of relevant external blogs, forums and social media accounts
• Reporting – weekly reports on digital marketing activities and results
• Ad hoc - duties as required

Requirements:

• A digital marketing qualification (Degree and/or Masters)
• An exceptional understanding of all the social media media platforms and publishing tools
• Proven record in terms of content creation for blogs, videos, articles and social media campaigns.
• Strong verbal and written communication skills
• Experience/knowledge regarding search engine marketing, PPC analysis and Social Media adverts
• Ability to analyse Google Analytics to drive key insights
• Strong English speaker
• Excellent analytical and project management skills
• A confident, creative self-starter, have the ability to work off his/her own initiative.
• Outgoing, enthusiastic and creative
• Hard worker

How to Apply:

For more information and to apply please visit Career Connect and search Reference ID 'Q8XZN'